Leaderboard

Leaderboard ads are prominently positioned at the top of American Laboratory/Labcompare pages. Combine premium placement with rich graphics and you’ll notice higher clickthroughs, better branding, and more purchaser interaction. Format is IAB standard.

Ad Specifications

  • 728 x 90 pixels
  • 40kb size limit
  • 15 second animation limit
  • 2 animation loops max

Expandable Leaderboards

  • Initial file: 728 x 90px, up to 40kb
  • Second file: Up to 315px and 160kb
  • Expansion on roll over

Mobile-Friendly Ads: We recommend using a GIF file format for your ads (since flash is not mobile-friendly). If you submit a flash ad, you also have the option of submitting a static GIF file as a mobile-friendly back-up image. If no back-up image is submitted, we will create one based on your flash ad.

Leaderboard